The allure of pricing is powerful, yet carries great risk. If it is done poorly, there can be extensive damage to many facets of the business: margins, market share, customer relationships, sales force confidence – to name just a few. Often, companies may wonder just what the payoff is and where to start. Transcend combines advanced statistical analysis, data modeling, market research, and proven processes to provide you rapid answers to these questions.
Elements of our business evaluation approach include:
Measurement and benchmarking of process capability:
Standardized analysis and top line “common sense” checks:
- Price-Volume scatter plots
- Price bands
- Price waterfalls
- Cumulative profit curves
- Pocket margin analysis
Internal and external assessment of perceived process capability, “user friendliness”, and effectiveness
Assessment of organizational dynamics: